Posts pop

The challenge

Small-business owners know they should post on social media every week, but planning what to say, making the pictures, posting on time and working out what worked takes time they don’t have. The client wanted a product where an owner answers a few questions about their business once, and AI does the planning, writing and reporting — while the owner stays in control of what gets published.

What I built

1. 01

   Conversational onboarding

   Sign-up with email verification, then five short questions about the business, location, customers, goal and current offer. Every answer saves as it’s entered, so the flow resumes after an interruption.

2. 02

   AI seven-day campaigns

   The business brief becomes a week of posts across Instagram, TikTok, Facebook and LinkedIn, each with a title, caption and content type. Owners approve, edit or skip each post, and a new campaign can build on how the last one performed.

3. 03

   One description, photo and caption

   Describe a post once and AI writes the caption and makes the photo, using an attached picture as a reference if there is one. Text runs on Llama 3.3 70B with a fallback model, and images on FLUX.2 through Cloudflare Workers AI.

4. 04

   Scheduling and publishing

   Connect each platform, then schedule a post or publish it now. A background scheduler publishes on time, retries temporary failures with backoff and shows each post as scheduled, published or failed. Platform access runs through a provider layer with a demo mode until live credentials are added.

5. 05

   Analytics and AI insights

   Reach, impressions, engagement and follower growth by period and platform, best and weakest posts, and an AI report that explains the results in plain language with next steps that link straight to the right action.

6. 06

   Plans and billing

   Free and Pro plans with monthly limits on posts, AI reports and new campaigns, enforced by the API. Upgrades go through Stripe Checkout and the billing portal, behind the same demo-mode pattern.

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